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Navigating the State of the U.S. Supplement Market with a Data-Driven Approach

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Thursday, September 28, 2023 1:00PM

Navigating the State of the U.S. Supplement Market with a Data-Driven Approach

As more people have become familiar with supplements, including with the food-as-medicine movement, we expect the future to be very bright for the industry. Register for an insider’s look into some of the key data points including 1) supplement prices holding firm compares to food & beverages, 2) niche demographic categories expanding their reach to women & older generations, and 3) ongoing consumer interest in key health focus areas such as immune, hydration, and joint support.

Get to Know the Presenter

Brandon Casteel Headshot
Brandon Casteel
Vice President of Partnerships, SPINS

Brandon Casteel is the Vice President of Partnerships at SPINS. In this role, Brandon leads the teams responsible for Brokers/Distributors/Ingredient Supplier/Co-Manufacturer Partnerships, Strategic Partnerships, and Financial Partnerships for SPINS.  More than 200 Partners leverage SPINS grocery retail PoS insights across the teams that he leads today.

A seasoned sales leader with over 25 years of solution/SaaS industry experience, Brandon joined SPINS in January 2020 as the Vice President of Channel Sales, responsible for growing the team dedicated to Broker and Distributor relationships. Prior to joining SPINS, Brandon spent the previous 13 years at CareerBuilder in various sales leadership roles where he left his impact growing SaaS partnerships within the mid-market space. He holds BBA in Marketing from Texas A&M University as well as an MBA from Emory University.  He has 5 children and 6 pets with his wife Claire and is based in the Atlanta, GA area.

CHPA Academy Partner (CAP) Sponsors

Sincere thanks to the following Associate Members for their continued supporting of CHPA Academy and self-care education for our industry via CHPA Academy Partner (CAP) sponsorship:

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