Assessing Consumer Benefits of Allergy Rx-to-OTC Switches

Research Reports | Mar 1, 2017

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Objectives

This study focused on assessing the overall consumer benefits of allergy Rx-to-OTC switches. Our goals were to identify:

  • How the treatment dynamics of the allergy sufferer have changed over the years as more OTC options became available.
  • How the allergy sufferer has benefitted by having more OTC options, from both a financial and a quality-of-life standpoint.
  • How healthcare insurance provider costs have changed as more OTCs have entered the market.

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