Hayes Named Chairman-Elect of CHPA

Bayer senior VP, region head slated to lead trade association

Aventura, Florida (March 15, 2003)—Timothy G. Hayes, senior vice president and region head, North America, Consumer Care Division, Bayer HealthCare LLC, today was named chairman-elect of the Consumer Healthcare Products Association (CHPA) by the Association’s Board of Directors at CHPA’s Annual Executive Conference. Hayes will succeed the current chairman, Richard K. Green, president and chief operating officer, Blistex Inc., in 2004.

Hayes has been active within the industry trade group’s leadership for a number of years. He was first elected to the Association’s Board of Directors in 2000. He also was appointed to CHPA’s Executive Committee and named chairman of the Association’s Finance Committee the same year. He became a vice chairman of CHPA in 2001.

“Tim Hayes is such an asset to the self-care industry and to the Association,” said CHPA President Linda A. Suydam, D.P.A. “His expertise will be invaluable as CHPA examines how today’s consumers and the healthcare system benefit from quality over-the-counter medicines and nutritional supplements.”

Hayes joined the Bayer Consumer Care Division in 1992, bringing with him 12 years of experience in the consumer products business at The Quaker Oats Company. Since then, he has held positions of increasing responsibility in Bayer Consumer Care trade marketing, sales, and strategic business management, serving most recently as senior vice president, Consumer Care U.S.A. In his current position, Hayes is responsible for Bayer’s over-the-counter medicine and dietary supplements businesses in the United States and Canada.

Hayes is a member of the National Association of Chain Drug Stores Advisory Board. In 1998 and 1999, he chaired the American Heart Association Morris County American Heart Walk, which led the state of New Jersey in funds raised. Hayes received his degree in business and marketing from Furman University in South Carolina. He resides in New Jersey with his wife and three sons.

EDITOR’S NOTE: Photos of Tim Hayes are available upon request.

Contacts: Virginia Cox and Donna Edenhart, 202.429.9260


CHPA is the 122-year-old trade association representing U.S. manufacturers and distributors of over-the-counter medicines and nutritional supplement products.